The Vitality programme can work for you in three simple ways: we’ll help you understand how you can improve your health, we make it cheaper to get healthy and we’ll give you rewards that keep you motivated.

We were the first insurer in the UK to put healthy living at the core of our products with our Vitality programme. With Vitality, we make it cheaper and easier to get healthy through discounts and motivating rewards.

Vitality is our healthy living programme. We give you points for doing healthy things. Your points count towards your Vitality status; the higher your Vitality status, the bigger your rewards.

Brooks Running is your go-to company for anything and everything related to the run. As a leading running company that designs and markets high-performance men’s and women’s running shoes, apparel and accessories in more than 40 countries worldwide, we are dedicated to inspiring people to run and be active by creating innovative gear that keeps them running longer, farther, faster and happier.

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